Referencing iconic 50’s photographers Helmut Newton and Guy Bourdin, Donata explores the issue of gender equality through her clothes. The Donata Davidoff woman is capable, successful, provocative and, above all, knows her own mind.

Donata’s first collection plays on the concept of female power. Each piece is created to make the wearer look and feel attractive, but also highlight her inner strength. Donata mixes heavy bouclé tweed in soft shades of grey and pink with delicate French and Italian silks and chiffon, pleated skirts, gently puffed sleeves, clever corset detailing and intricate darts.